Social Media Marketing Tip ~ Create an Instagram Story that links to your Instagram Post.

If you’re using Instagram as a personal brand or business, you know how much work goes into developing and maintaining a profile rich with informative, valuable content. The aesthetics and content of our profile, creating a cohesive brand, and maintaining a consistent presence can be challenging. BUT it can be energizing if we have the right tools and tips to begin and, hopefully, thrive!

If you follow me on Instagram, you’ll know as a Content Creator, I love to share informative content and resources. You’ll typically see me share:

• Design Ideas & Branding Strategies
• Social Media Marketing Tips to fuel online Success
• Blogging Tips & Free Resources

As a blogger, I love sharing this same content with you!

This blog post was inspired by a recent “How-To” Tutorial I shared as an Instagram Post.

It’s all about making the most of and extending the reach of an Instagram Post.

Social Media Marketing Tip ~ Maximize an Instagram Post by creating an Instagram Story that links directly to your Instagram Post.

Why do this?

Well, in a nutshell, it’s a fantastic way to reach those who may have missed your post in their feed.

I’m selective on which posts I do this with, though. More on that later.

It’s a simple process. In just a few, quick steps you can easily add this to your social media marketing strategy!

Create an Instagram Story with your Instagram Post!

In this tutorial, we’ll create an Instagram Story with a live link to your Instagram Post!

Let’s create an Instagram Story with a live link to your Instagram Post.

First, select the Instagram Post you’d like to use. At the bottom of the post, you’ll notice the Send Icon.

You’ll need to tap it to Send.

Tap Add to Your Story.

This will create an Instagram Story that is now linked to your Instagram Post.

Tap on the Image to change the layout. In this layout style, our Post Caption is displayed below the image.

TIP: When you create your initial Post, use an enticing Caption that will encourage fellow Instagrammers to visit your content and profile.

Next, add an Image Sticker or Call-to-Action Text that clearly states your objective.

In my Image Sticker, I state “Tap image to view post!”.

NOTE: Viewers must tap on Image to view and open the link. Your Call-to-Action should be clear.

Add other stickers, @tags, #hashtags, gifs, etc, as you’d like. I added #InstagramHacks.

The final step is to tap Your Story.

And you’re done! It really is that simple.

It’s a fantastic way to reach those who may have missed your post in their feed. I’m selective on which posts I do this with.

I only do this with my Carousel Posts which are typically a How-To Tutorial and contain a maximum of 10 images.

For example, all images in this blog post were used in a recent Instagram Tutorial I shared on that platform. I first created it as an Instagram Post and then shared it as an Instagram Story.

I hope this post was helpful and it encourages you to add this tip/idea to your social media marketing strategy.

If you’re new to Instagram and would like to know more about Instagram Stories, please feel free to pop by my blog post ~ How to use Instagram Stories to create engaging content, extend your reach, and build lasting connections!

Have a tip you’d like to share? Please feel free to share in the comments below.

If you’re using Instagram and/or Pinterest and would like to connect, please share a link to your profile in the comments below. Let’s connect!

Until next time … happy sharing and connecting, my friends! ♥

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Blogging Essentials Guide

After seven years of blogging, I thought I’d put together a Resource Guide with a list of essential tools and resources I use in hopes that it may prove helpful to fellow bloggers – newbies and/or not-so-newbies alike. After all, we’re always learning in this form of engagement. ♥

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